Digital Product CFO Advisory

CPA + MBA-led business advisory for digital product creators who need clearer numbers behind their decisions.

Digital Product CFO Advisory helps creator-led businesses turn scattered financial activity into clearer business visibility — so you can better understand profit, owner pay, tax reserves, product performance, cash flow, and what the business may be able to support next.

For established digital product creators with money moving through the business and decisions that need clearer numbers behind them.

The CPA + MBA Difference

The numbers matter. What they mean for the business matters more.

A bookkeeper can categorize transactions. A CPA can help you stay tax-ready. Both matter. But creator-led businesses often need another layer: someone who can help connect the numbers to the actual decisions you are making inside the business.

That is where my CPA + MBA background comes together.

The CPA side helps me understand the financial side of the business: records, tax readiness, money movement, reserves, profit, and structure. The MBA side helps me connect those numbers to business insight: offers, expenses, owner pay, cash flow, growth decisions, operations, and what the business may be able to support next.

Because organized numbers are helpful. Decision-ready numbers are what change how you run the business.

Creator Books

Monthly bookkeeping for creator-led businesses.

Monthly bookkeeping and reconciliation built for digital product creators with revenue moving through multiple platforms and processors.

Monthly Bookkeeping

Creator Books — $497/mo

For creators who want clean, current books and organized monthly reporting.

  • • Monthly bookkeeping
  • • Monthly reconciliations for up to 5 bank, credit card, or loan accounts
  • • Multi-platform revenue reconciliation for up to 3 revenue platforms
  • • Quarterly debrief video and reports
  • • Email support — 2 business day response time
  • • Annual year-end readiness check

Add-ons:

Additional account: $100/month

Additional revenue platform: $100/month

1099 filing: starting at $250/year

Apply for Creator Books

Monthly Bookkeeping

Creator Books Plus — $997/mo

For creators with more platforms, more accounts, faster support needs, or more complex monthly activity.

Everything in Creator Books, plus:

  • • Monthly debrief video and reports (replaces quarterly)
  • • Monthly reconciliations for up to 10 bank, credit card, or loan accounts
  • • Multi-platform revenue reconciliation for up to 5 revenue platforms
  • • Priority phone & email support — 1 business day response time
  • • 1099 filing included
  • • Priority monthly close timeline
  • • Revenue platform detail/reporting support
Apply for Creator Books Plus

Note: Final pricing is based on revenue platforms, account volume, transaction complexity, and cleanup needs. Bookkeeping cleanup work is separate and starts at $2,000.

Organized Numbers Are Not Always Decision-Ready Numbers

Having your numbers entered is helpful. Knowing what they mean is what changes your decisions.

You may already have bookkeeping software. You may already have reports. You may already have a tax preparer. And still feel unclear when it is time to answer questions like:

That does not mean your current support is wrong. It means you may need a clearer way to review, understand, and use the numbers you already have. That is where Digital Product CFO Advisory comes in.

What Gets Clearer

A clearer monthly picture of what your business is doing.

Advisory is designed to help you connect the dots between the money moving through your business and the decisions you are already making.

1

Business Money Visibility

Understand what is coming in, what is going out, and where your business money may need more structure or attention.

2

Profit + Cash Flow Clarity

Get a clearer view of what the business may actually be keeping and how money is moving month to month.

3

Owner Pay + Tax Reserve Rhythm

Review how owner pay and tax reserves fit into the business, so these decisions are not based only on bank balance or guesswork.

4

Product + Offer Performance

See which offers may be creating profit, pressure, complexity, or opportunity inside the business.

5

Dashboard Review + Decision Support

Use a clearer monthly view of the numbers to support better business conversations and decisions.

Dashboards That Support Decisions

Your dashboard should help you understand the business, not just store numbers.

A dashboard is only useful if it helps you see what matters. Inside advisory, dashboards are used to make your business numbers easier to review and discuss — so you are not relying on scattered platform reports, bank balance alone, or disconnected spreadsheets.

The goal is not to make the business look fancy. The goal is to make the business easier to understand.

Dashboards may support visibility around business money movement, profit and cash flow patterns, owner pay and reserve conversations, product or offer performance, and monthly review notes.

The dashboard is not the whole offer. The dashboard is the visibility tool we use to support better business conversations.

Apply for Advisory Support

Best Fit

Advisory is for creators with real money moving and real decisions to make.

This is designed for digital product creators and creator-led businesses that have moved beyond “I just need to know if I made money” and into “I need to understand what these numbers mean for the business.&rdquo"

This may be a fit if:

Not the Right Fit

This is not for every stage of business — and that is intentional.

This is not the right fit if:

If you are earlier in your business or need to build the foundation first, start with The Creator's Financial Foundation or take the Creator Business Foundation Check.

Ways to Work Together

Choose the level of support that matches where your business is now.

Not every creator needs the same level of support. Some need the foundation built first. Some need group implementation and review. Others need ongoing advisory.

Offer 1

Financial Foundation Intensive

Best for: Creators who want private support setting up a clearer financial foundation.

  • • Private strategy session
  • • Business money review
  • • Personalized foundation recommendations
  • • Money Map-style guidance
  • • Dashboard or tracking setup guidance
  • • 30-day implementation plan
  • • Short post-session support window

Investment: $2,000–$2,500

Apply for the Intensive

Offer 2

Creator CFO Lab

Best for: Creators who have the basics in place and want group support implementing a monthly review rhythm.

  • • Six-month small-group experience
  • • Two group sessions per month
  • • Monthly review rhythm
  • • Guided implementation
  • • Group Q&A support
  • • Hot seats or selected reviews
  • • Profit, cash flow, tax reserve, and owner pay conversations

Founding cohort: $1,997 / Future: $2,997–$4,500

Join the Waitlist

Offer 3

Digital Product CFO Advisory

Best for: Established creator-led businesses with consistent revenue, moving parts, and decisions that need more than another spreadsheet.

  • • Monthly dashboard review
  • • Business money visibility
  • • Profit and cash flow conversations
  • • Owner pay and tax reserve review
  • • Product/offer performance visibility
  • • Business decision support
  • • Quarterly review rhythm
  • • Professional coordination when needed

Investment: Application-based

Apply for Advisory Support

What We Look At

The numbers behind the decisions you are already making.

The goal of advisory is not to create more reports. It is to make your existing business activity easier to see, understand, and use. Depending on the engagement, we may review:

You do not need more numbers for the sake of numbers. You need numbers that help you make clearer business decisions.

Decision Support

Clearer numbers for the business decisions that actually matter.

Creator-led businesses move fast. Advisory helps you slow down enough to understand what the numbers may be showing before you make the next decision.

Common questions advisory may support:

  • ? What am I actually keeping after expenses?
  • ? Can I pay myself more consistently?
  • ? What should I be thinking about for tax reserves?
  • ? Which offers may need more review?
  • ? Can the business support this new expense?
  • ? What needs to be reviewed before I go full-time?
  • ? What questions should I bring to my tax preparer, attorney, or financial advisor?
Apply for Advisory Support

How It Works

A clear process for getting visibility into the business.

1

Apply

Share where your business is now, what you sell, what feels unclear, and what kind of support you are looking for.

2

Fit Review

I review whether advisory is the right next step or whether the course, intensive, or another resource is a better fit first.

3

Set Up the View

If we work together, we clarify what visibility is needed and what decisions the business needs support around.

4

Review Monthly

We use dashboard reviews and financial conversations to understand what happened, what it may mean, and what needs attention next.

5

Make Clearer Decisions

The goal is not perfection. The goal is a clearer monthly rhythm that helps you make better decisions with the money already moving through the business.

Clear Scope Matters

What advisory is — and what it is not.

Because this work touches business money, taxes, cash flow, and decision-making, clear boundaries matter. Digital Product CFO Advisory is CPA + MBA-led business advisory and financial visibility support for creator-led businesses.

Advisory may include:

  • Dashboard review
  • Business money visibility
  • Profit and cash flow conversations
  • Tax reserve tracking and education
  • Owner pay conversations
  • Product and offer performance visibility
  • Business decision support
  • Questions to bring to qualified professionals

Advisory does not include:

  • × Investment management
  • × Personal financial planning
  • × Legal advice
  • × Tax return preparation unless separately agreed
  • × Audit or assurance services
  • × A fiduciary relationship
  • × Guaranteed financial outcomes

When questions fall outside the advisory scope, I can help you identify what to ask the appropriate tax, legal, or financial professional.

Ready for Clearer Business Money Visibility?

If your business has money moving and decisions getting heavier, advisory may be the next step.

You do not need more scattered numbers. You need a clearer monthly view of what the business is doing and what those numbers may mean for profit, pay, taxes, cash flow, and next decisions.

Not sure if advisory is the right fit? Start with the free Foundation Check first.

Frequently Asked Questions

No. Advisory is not bookkeeping-only support. Bookkeeping organizes transactions. Advisory helps you review and understand the numbers so they can support clearer business decisions. If bookkeeping is needed, that may be handled separately or with your existing bookkeeper.

No. Advisory does not include tax return preparation unless separately agreed in writing. Advisory may include tax reserve tracking, tax readiness conversations, and questions to discuss with your tax preparer.

No. Digital Product CFO Advisory does not provide personal financial planning, investment management, or investment recommendations. The focus is business financial visibility, profit clarity, owner pay, tax reserve rhythm, dashboard review, and business decision support.

Not necessarily. Some clients already have a bookkeeper or CPA and need more decision-ready visibility. Others need help understanding what systems or support should come next. The application helps determine the right fit.

Start with The Creator's Financial Foundation or the Creator Business Foundation Check. Advisory is best for creators with revenue, moving parts, and decisions that need clearer numbers behind them.

Digital product creators, course sellers, template sellers, membership owners, creator-led online businesses, hybrid product/service businesses, and digital entrepreneurs with revenue coming from platforms, processors, launches, products, or online offers.

Advisory helps you understand what the numbers are showing and what questions to consider. You remain responsible for your business decisions. When needed, I may recommend bringing specific questions to your tax, legal, or financial professionals.

Digital Product CFO Advisory provides CPA + MBA-led business advisory and educational support. Services do not include investment management, personal financial planning, legal advice, audit or assurance services, or tax return preparation unless separately agreed in writing. Information provided is for business education and decision-support purposes and should not replace guidance from qualified professionals familiar with your specific circumstances.